case studies - Harley Davidson

Customer Sales Training

Harley Davidson case study

Harley Davidson Canada wanted to provide training to the sales and customer service staff in their dealerships in both English and French speaking Canada.

They wanted to cover a number of learning outcomes such as building a culture of service excellence, dealing with difficult customers, retaining repeat customers, etc.

The courses were to replace periodic face to face training sessions with a resource that is available 24/7 from anywhere, and can be completed in convenient chunks, but would yield results equivalent or better than face to face training.

Once the English language course was built, it was easily cloned and appropriate language and cultural substitutions were made to the content.

The result:  two courses in two different languages, for less than the price of a single course using other development systems.

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